Agriculture, Food & CPG PR, Marketing and Research Agency for Brands at a Turning Point

6 Seeds is the leading agriculture and food PR, marketing and research agency that helps agriculture, food and CPG brands answer the question: Where do we go next? Whether you're stuck, stalled, or scaling, we're your Wayfinder - helping you move forward.

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Our Core Services

Agriculture & Food Public Relations

Consumer Research & Insights

Keynotes & Thought Leadership

Marketing & Brand Strategy for Agriculture & Food

Trusted by agricultural organizations, food brands and commodity boards worldwide

Before You Decide, Ask Ditto

A new approach to qualitative research for commodity boards and trade associations in food and agriculture.

Ditto is our synthetic qualitative research platform. It's designed to help you understand how people really think about your claims, messages, and decisions—before they become public.

Reach consumers, trade audiences, or international stakeholders. Get clarity on perception, trust, and reaction when it matters most.

This is qualitative research built for the decisions you face every day—not just the ones big enough for a full study.

Learn more about the Research Platform Book a demo

Focus group discussion - qualitative research for agriculture and food brands

Food Trend Check 2026 report - Data-driven analysis separating real food trends from industry hype

Get the Latest 6 Seeds Research Report

Food Trend-Check 2026 reveals which agriculture, food and CPG trends will actually grow next year—based on population-true synthetic consumer personas. We tested 16 major predictions to separate real demand from industry hype, giving brands a research-backed path for innovation, marketing, and PR planning.

See which trends earned Go Big, which require caution, and which should be avoided.

Download the Free Report How Our Synthetic Research Works

Why You Can Trust Us

40+ years of combined experience helping agriculture, food and CPG brands grow.

Andreas Duess

CEO & Co-founder

A recognized expert in AI-driven strategy and consumer insight, Andreas has spent 20+ years helping agriculture and food brands navigate change. A sought-after keynote speaker (USAEDC, USA Rice, American Peanut Council) and visiting lecturer at Ivey Business School.

Saskia Brussaard

Managing Partner & Co-founder

With 20+ years earning coverage for North America's top agriculture and food brands, Saskia built relationships with journalists, dietitians, and industry leaders that turn stories into headlines. Former founder of We Are Crave, one of North America's most respected food PR agencies.

What Clients Say

"...vast knowledge and experience, combining expertise in CPG, data, and AI… what began as an introductory conversation turned into two projects in 2024."

Michael Klein

Vice President, Marketing & Domestic Promotion, USA Rice Federation

"...captured exactly what our members are grappling with right now."

Gina Tumbarelli

Executive Director, U.S. Agricultural Export Development Council (USAEDC)

"...somehow made AI feel human… connecting the dots between technology, consumer behavior, and what actually moves the needle in food."

Louise McKerchar

Vice President, Europe, UK & SE Asia Marketing Director, American Peanut Council

"We were extremely pleased with the strategic counsel and execution… an impressive launch that delivered significant media coverage and influencer engagement throughout the International Year of Pulses."

Courtney Hirota

Director, Strategic Communications, Pulse Canada

Questions About Working With 6 Seeds

What you need to know about partnering with an agriculture and food PR, marketing and research agency

Who does 6 Seeds work with?+

We work with agriculture, food and CPG brands of all sizes — from commodity boards and grower associations to food companies, ag-tech innovators and trade associations. If your work touches farming, food, sustainability or health, we can help you fix what's broken, fuel what's next, and find your way forward.

What types of agriculture, food and CPG brands hire 6 Seeds?+

We work with agriculture and food organizations at turning points — brands that are stuck, stalled, or scaling. Maybe you're facing competitive pressure, entering new markets, navigating a crisis, or your story isn't landing despite having a great product. Clients include commodity boards, grower associations, CPG companies, ag-tech innovators, and agriculture leaders who need to build trust, grow demand, or reset their narrative.

What does an agriculture and food PR, marketing and research agency do?+

We help agriculture, food and CPG brands tell their story, build reputation, and grow demand. At 6 Seeds, we combine strategic PR, marketing, and consumer research to help agricultural organizations and food companies launch products, earn media coverage, understand what drives purchase decisions, and accelerate growth — all grounded in evidence, not guesswork.

How does research integrate with your marketing and PR services?+

Research is the foundation of everything we do. Our synthetic consumer research uncovers why people buy agriculture and food products, what they believe about sustainability and health, and what messaging actually moves them to act — insights that directly shape marketing strategy, PR campaigns, product positioning, and go-to-market plans. This ensures your decisions are evidence-based and your brand narrative resonates with buyers, not just browsers.

Does 6 Seeds serve clients across North America and globally?+

Yes. Although our headquarters are in Toronto, we work extensively with clients throughout the U.S. and internationally. Our experience includes North American commodity boards, agriculture associations, global food brands, and emerging innovators expanding into new markets.